"The Power of Facebook"

Peek over at http://www.kutv.com to watch/read their segment "The Power of Facebook" if you missed it on Channel 2 last night. I thought it might be helpful to also add Facebook advice from Brian Watkins, PR Manager at Social Media at Omniture.

1.       Have your own Social Media Policy

a.       Decide why you are you using Facebook: business networking, keeping in touch with friends, job search, etc.

b.      Who will you be friends with? (Talk to your significant other before "friending" past relationships.)

c.       Who will you share info with?

d.      How will you portray myself online? (You are your own brand)

e.      Before posting something, think "Is this really the right audience for this?"

 

2.       Control What Others See About You

a.       Utilize Your Profile Privacy Page

                                                              i.      Settings/Privacy Settings/Profile

                                                            ii.      Make your contact information available only to close contacts

 

b.      Utilize Friends lists

                                                              i.      Friends/Create New List

 

3.       Control What You See (Information Overload)

a.       Remove content that does not resonate with you using the "Hide" feature

b.      Organize your Friends lists

4.       Create a Facebook Page for your company. Click "Ads and Pages" on the bottom left side of the page

Let us know if you have any questions!

Surf Safe,
Shanna